LOVE WHAT YOU DO, LOVE YOURSELF IN THE LIGHT AND IN THE DARKNESS, THAT IS CALLED HAPPINESS!
“YOU FIND THE BEST THINGS IN LIFE WHEN YOU GET OVER THE FEAR THAT STOPS YOU TO REACH THEM” Anonymous
BÚHO has an especific purpose, create sustainable and versatile pieces between a fair, legal and worthy enviroment for people that works for the brand.
We start this dream on 2015, and have been growing, learning and creating what we realize constantly what is market’s needing while we portray we the want to say through the pieces.
Before answering that question, I would like to give you a summary of how it started. With a friend from university with whom I shared almost my entire career, in a conversation where the goal was never to think about creating a brand, the topic of how nice it could be to undertake an idea that we believed in and that we are passionate about jumped up; Well, well, we asked ourselves just that day, why don’t we see each other next Saturday and define about the entrepreneurship idea?
This is how it all started, one Saturday afternoon in Bogotá, Colombia, thinking about the sea of options to start a business and after many turns, laughing, imagining a thousand things and complicating ourselves without even having anything concrete, we decided to develop a product that would allow people look good and feel comfortable at the same time, two things that seemed almost impossible to achieve, because what is comfortable tends not to be so «cool» and what attracts attention is usually not so comfortable….
We decided that day and from now on, to dedicate every Saturday to BÚHO NIGHTS, which by the way was a name that «crossed us» in an unlikely way and captivated us from the beginning; firstly because a bird is synonymous with freedom and that is exactly what we feel when we wear clothes that allow us to move as we please without worrying about whether it will harm or mistreat us and secondly because it represented the night, which is just the time to rest of the majority and where we want to free ourselves from the shoes that carve and
The above took place in 2015. We launched in June of that year, and we started selling word of mouth, then we participated in various entrepreneurial fairs on weekends, later we created a profile on social networks, we exhibited our pajamas in boutiques in various cities from Colombia and as the last step we decided to create this web page.
In 2021 my friend and partner took another course; and although it won’t be the same without her, for me BÚHO NIGHTS represents a dream come true, the result of a lot of effort and time dedicated, that’s why I quit my job in a multinational company; «Are you sure? You don’t think you’re going to regret it? Why don’t you alternate work with entrepreneurship? Are you willing to give up your economic stability?» Those and many more were the questions that people around me repeatedly asked me, but I always answered the same, if I don’t take the risk now, I won’t know if this can really work; of course there were also a couple who said «the best, don’t think about it anymore and go for it».
Well, here I am, learning new things every day so that BÚHO NIGHTS is better, but above all so that in the not too distant future I can say that this «crazy idea» generates employment in my country and that I get up every day to work it is a pleasure and not a sacrifice.